South Korea has been giving the world incredible beauty innovations for years now, but we’re only recently waking up to just how awesome their products truly are.
Remember how BB cream changed your life? That’s Korean. Those cute eyeliner pencils you saw on Pinterest that look exactly like school pencils? Got to be Korean. While most of us aren’t fortunate enough to live close to the source of these gorgeous beauty buys, there are online stores providing the products at competitive prices right now. These are two of our favorites – check them out today and get shopping.

YesStyle is a complete online lifestyle destination for lovers of all things Korean. The site has a huge range of products to browse, from beauty and fashion to cosplay costumes, home wares, and stationary. This is a great site for customers looking to invest in Korean style in every aspect of their lives, from your home furnishings down to your footwear.
When it comes to beauty, YesStyle has you covered. The brands have been carefully curated by YesStyle’s expert staff to offer you the best that Korean beauty has to offer, from the unique and quirky packaging of low price budget buys like the Holika Holika Lazy & Joy Cupcake Eye Shadow to high-end designer beauty products like ipse’s eco-friendly moisturisers that will transform your skincare regime. If you’re unsure where to start in your Korean beauty shopping journey. YesStyle has a ‘Highlights’ section where you’ll find their picks for the best buys of the day, and their blog will give you plenty of ideas for incorporating the new products into your routine.
For beauty lovers who like to keep an eye on their budget, YesStyle offers a range of discounted products and special deals throughout the year. They also throw in free beauty samples with purchases over $50, and free shipping for orders that exceed a set total, so you can try out new products and play with your beauty style without spending a fortune.
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Wishtrend is the perfect spot to shop if you’re into luxury, specialist skincare products chosen by fellow beauty lovers. The beauty experts at Wishtrend have carefully selected the best products from a range of Korean skin specialists, including lesser known brands that you may have never heard of before visiting the site. Many of the products sold on the site have unique, innovative ingredients that you won’t find in Western in any Western department store, as well as package deals that give you the chance to develop a whole new skincare routine using the system they recommend.
Like YesStyle, Wishtrend has great deals to help you fit your new beauty obsession into a tight budget, along with free shipping on any order over $69 to absolutely anywhere in the world. Browse the site and check out their videos and skincare tips and recommendations to really make the most of this quintessentially Korean online shopping experience. A great place to start is Wishtrend’s ‘Our Best’ section, where you’ll find the most popular and well-reviewed products on the site, from the life-changing Klairs Gentle Black Sugar Facial Polish to awesome bundle deals like the Wishtrend Vitamin Junkie Package.

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